Welcome to the
'Little black book of independent business'
from The HOW People
**An evolving list of makers, creatives and businesses from Wales and all over the UK**
Local and independent retailers of non essential goods have taken a battering in 2020. Living in Mumbles, a vibrant village in Wales full of small businesses, we have seen this first hand and are doing our best to support locally.
The reality of shopping in 2020, lock down, a pandemic, busy lives and convenience also takes us to online shopping. This Christmas, try and think about whether you can buy and support an independent business in person, or online, run by an individual or family who will do a fist pump or a happy dance when your order drops into their inbox. It might take a few more days to arrive but they'll be doing a #HOWhappydance and it will make a real difference.
Shop Local. Shop Independent. Shop Small.
Jo and Polly
**not featured but want to be? Drop us an email [email protected]**
Our little black book of independent businesses...
Decorative Salvage North West family owned business: storytelling decorative antiques and architectural salvage from India. Furniture for indoor, outdoor, retail and events and so much more
Lisa Valentine Shop Lisa in Cardiff has lots of lovely Christmas gifts and decorations in her online shop
Melin Tregwent Rugs, lamps, gifts and more. Woven in Wales
Gower Gallery Beautiful pieces of art, prints, bespoke pieces. A favourite on Mumbles high street
Woodcraft Homewares hand crafted from solid wood in Kelsall, England
Cinders Lifestyle Turning unloved items into beautiful pieces of furniture
Magenta Trends trend led pieces, Scandi, traditional, beautifully designed
Rossiters of Bath Interiors, gifts, candles and all sorts from every Bath resident's favourite home store
Seed Home Designs Fabric, homewares and gifts, Cornwall UK
Feather and Nest are a lifestyle store selling home, gifts & houseplants
Spiffy The Happiness Shop A shop stacked full of positivity, joy and inspiration. Books, gifts, cards.
Keep + Kind Sustainable and stylish gifts, beauty, home and accessories
Good Things Seeking out ethical and sustainable gifts that support charities, empower people and protect our planet
Sensationery Susanna is an 11 year old tennis playing entrepreneur from South Manchester who loves sport and stationary and has combined them in a business
Blue Brontide Award winning children’s gifts made to last.
Dotti’s Parade Beautiful bespoke textiles and gifts
Bombus Personalised, adventure and travel gifts
Liquorice Felts Heidi works from her home in Pennard, South Wales creating gifts and quirky accessories from felt
Pick n Mix Art stunning products using resin to create an ocean effect in gifts and unique pieces
IShouldbe Bright, quirky, unique graphics on bags, t shirts and prints. Amy has it covered
Mimi HQ With two shops in Hampshire this online store is packed with gifts, clothes, accessories and jewellery
The Green Frog Vegan Store happy products ethically and sustainably sourced
Dream Team Party Co Personalised Christmas gifts to help you celebrate the festive season. Stunning kids sleepover bags.
Cole and Co stunning candles, gifts and lifestyle products made in Wales.
Happy self journal A daily journal to promote happiness and develop positive thinking
Goodtobee organic wax wraps
Colour your life club Mugs, badges and stationary to make you smile
Love Labels Selling personalised gifts, products and custom labels.
Shakti.ism Ethically up-cycling saris into gifts, clothes, bags
Honey Dot Design Colourful cards and prints
The Joy Filled Cup products bringing a smile to journalling and creativity
Sally's Sunflower Active wear, hoodies, gifts and more. Spreading the sunshine!
Little Nutkins Good stuff for kids. Books, clothes, toys and accessories
Doris and Fred Personalised handbooks, notebooks, planners and organisational products
Big Momma Knits Vibrant, fun and colourful knitware
Poppy Lane Positive and happy paraphernalia supporting your mental health
Baby Toddler Adventure gifts for new mums, dads and babies
Kate Avery Flowers Stunning DIY kits for flower loving creatives with video tutorials to accompany the kit.
Jared Designs Jane specialises in cushions, embroidered art and personalised gifts (custom orders welcome)
Muri Home Yummy scented candles, scented hand sanitisers
Sarah Pretherick Incredible handmade bags for every possible use
Cornish Magpie design images with coastal/nautical gifts and homewares
A Life Sew Simple colourful home decorations and personalised gifts.
Mummy's Bubble bespoke keepsake products from 100% Natural wool Pom Pom Felt balls, garlands, flowers and decorations
The Blue Elephant UK Thoughtfully presented and personalised handmade gifts
Fused Glass by Claire Harris making fused glass gifts in a small studio in St Austell
Emporium of Illumination bespoke lighting, fabric lampshades and homewares from West Cornwall
Nick Membery Pottery homemade, stoneware pottery inspired by and using materials from the Welsh landscape.
Khushikantha The place to go for ultra-soft, one-of-a-kind, multi-purpose baby blankets inspired by the Bengali kantha tradition, hand-stitched from reclaimed cotton.
Driftwood and Clay hand make seabirds from driftwood I collect and Clay. Each one is made by me with love
The Goodwash Co A brilliant Welsh company. Changing the world one wash at a time.
Grounds for good Coffee grounds repurposed as body scrub!
Mallowsbeauty Another awesome Welsh brand, great for teen girls. Positivity and body image improving make up and products
Sudslure DIY beauty boxes. Know what goes into your products. Scrubs and balms.
Surf Girl Gifts, apparel and magazine subscription
Bliss Therapies Handmade aromatherapy products
Fox Glove Fragrances Luxurious home fragrances and soaps
Liliwen Herbs Bodycare products and more made from herbs made in Wales
Emily One Little Hut Emily uses the finest quality eco sterling silver and gold which is 100% recycled, and ethically sourced gemstones in her designs, which focus on nature and coast
Hannah Megan Jewellery. Handmade jewellery, made in Wales
Wanderlust Life Jewellery South Devon based. Super simple, beautiful jewellery
Nalu Beads Surf jewellery made by the sea in Devon
Croyde Sea Glass handmade sea glass and silver jewellery from Devon
Dusty Rose Colourful jewellery from polymer clay and resin
Lydia Miriam Design Ethical jewellery supporting artisans in Equador
Frilly Industries Illustrative, statement, laser cut jewellery
One of a kind club contemporary jewellery to inspire confidence and celebrate uniqueness
Element Jewellery contemporary jewellery from a lovely shop in Yorkshire
Pretty Pink Jewellery Ilana and Amalia have created some beautiful Eco-Jewellery from renewable and sustainable vegetable ivory from South America
Sarah de Larrinaga Delicate gemstone and silver jewellery, handmade in Cornwall
Dorsya World map minimalist watches and meaningful silver jewellery inspired by love for travel
Amelia Stone Bristol based silver jewellery designer. Contemporary, affordable inspired by the sea
Pooja Jeshang Jewellery Handmade jewellery
love Flo beautifully designed & handcraft silver jewellery
Claii Jewellery handmade polymer clay jewellery and wall hangings.
Stiwdio Mwclai has a goal to create colourful statement jewellery that makes you smile.
Don’t buy books from Amazon! Shop local or read on....
Bookshop.org is an amazing national website supporting local book shops.
Please use one of the stores below. Both incredible independent book shops.
Cover to Cover an independent book shop in Mumbles, South Wales
Rossiter Books Ross on Wye
Tom Frost Stunning art and gifts for animal lovers
Box Prints Bold, bright and never dull prints for your wall.
Stanley Chow Unique character art from Manchester artist
On a sixpence An arty fusion of sport and science. Just have a look!
Allihopa Imaginative creatives making life a little less beige
Bruce Doscher Cycling posters and gifts
Little Big Art Lego Art with a playful twist from Andy in Cardiff
Travel Prints Wales Always be by the sea with these stunning Travel prints from Laura Lowe
Katherine Jones Pen and ink drawings of (mainly) Welsh places and memory boxes.
Rebecca Jory Art Gower and seaside art, prints and cushions
Block Art Stationary, prints, homeware from the Scottish Borders
Woodbird Bold personalised art prints inspired by the river
The Blue Fox Company Things They Like - unique personalised prints based on things your loved one likes
Inspired in Brockley Artistic paintings and jewellery in the most eco ways possible
Beth Garnett an image maker creating prints, cards and giftware that showcase my irreverent humour: grumpy cats, confused birds and women losing patience with the world.
FOOD and DRINK
So Cocoa A boutique chocolate shop specialising in gourmet and luxury chocolates, bespoke hand made cakes, Gower Cottage brownies, and chocolate gifts.
Cocobean Brownies There is always room for a Coco Bean brownie
Gower Cottage Brownies Kate and her famous brownies and Brownie butter
In the Welsh Wind Gin Our favourite Gin palace in West Wales. Maverick distillers, crafting bespoke spirits
Blossom & Nectar Honey Gin made with Tamzin’s honey in Wales
Penylan Preserves gift boxes, chutneys, jams and marmalades. Perfect for Christmas.
Wild Pickle Emma a fermenting, foraging foodie and her pickles, fermentation goods and more. Vouchers available
Seed Chocolate the best chocolate in the world!
Ashling Park Estate is a family run vineyard in West Sussex producing award winning sparkling wines, recently voted the best Cuvée & best sparkling Rosé in the UK
All sorts of Scrumptious Scrumptious handmade fudge, marshmallows and chocolates.
Nipper and Co organic teas for mums and their little ones
Gourmet Dinner Lady The UK's FIRST postable grazing platter box
Friends and Canines Something for our furry friends! Friends and Canines make and post natural dog treats to any UK address
64 South Sweatshirts, scarves, gifts and jewellery to make you smile
Dry Robe Everyone’s favourite post cold water swim robe
Smoc Smoc The Welsh eco changing robe for all weathers
Howies Merino base layers and more outdoor kit
Huna Sleep Sustainable sleepwear from West Wales
The Wellworn Beautiful clothes without compromise designed by Emma
Finesterre Functional and sustainable products from Cornwall
Mutha Hood Goods Empowering girls and women through meaningful merchandise
We are thought Contemporary sustainable style
Bulljam Art skating and Bulljam apparel from Dave in Mumbles
Hiut Denim Our favourite and very special jeans makers in Cardigan
Ocean Daze Hand made clothes and gifts from Devon
Little Tiger Blue Handmade clothing
Bert’s Clothing colourful sweatshirts and more
Hiatus Shop Sustainable sourced surf lifestyle and outdoor clothing based in Swansea
Ocean Corduroy Surfing apparel from North Devon
Jolly Socks Wear a pair. Share a pair. Jolly socks that care.
Continent Clothing Brightening up our world with chaotically coloured clothing made and sourced in Gambia
Rick Crane Designs Clothes inspired by adventure and travel from digital artist Rick Crane
Seafoam Surf Women powered surf wear labels that care for ethical and sustainable production
Nanny’s Little Monkeys Clothes for children from newborn to 5/6 years
Surfability Apparel from our favourite adaptive surfing team in Caswell Bay and charity gift vouchers available
Gower Up Family run clothes retailer in Gower loves where they live and the great outdoors.
Dydelion Handmade tie dyed clothing
Ocean Rocks organic cotton T-shirts and tops. Ethically made, environmentally friendly and inspired by the Jurassic Coast.
Fabulous Miss K Store Vintage clothes with a modern twist
Mermaid in England Magical colour changing swimwear for women and kids. No chemicals, just add water. Ethically hand made in South Wales.
Pickbu clothing A beautiful selection of hand made children's clothes
Rose and Peach StoreMens, womens and childrens clothing and accessories. Let your clothes do the taking!
More Than Swim eco-friendly and ethical swimwear and lifestyle products.
YOGA and SPORTSWEAR
Born Nouli Activewear Leggings, yoga gear and active wear (including co founder Polly's favourite leggings!)
Yogibare Stunning, sustainable yoga products
Yogi Pod Bolsters, meditation cushions, eye pillows and homewares for sale
Designed by Sport active wear created by sports experts for sports enthusiasts
Sloganfit Fitness, yoga and loungewear. Ethically and sustainably sourced and screen printed with love
The HOW People Join this groundbreaking digital teen coaching membership. The first of it's kind in the UK, and exactly what all teenage girls need right now. A supportive, positive and forward thinking community of likeminded teens and awesome role models. Please contact [email protected] for more details
Beach Fit Club Vouchers for membership available. Yoga and HIIT sessions with Shan live and recorded.
Adventure She is a quarterly online magazine which empowers, educates and entertains through sharing the stories of amazing women.
The Pilates Studio Mumbles Gift vouchers for online pilates virtual or in the studio.
Surfability Our favourite adaptive surfing team in Caswell Bay offer donation gift vouchers
House of Wellbeing Hypotherapy sessions and workshops on subscription.
Start to Stitch online courses and workshops in sewing plus patterns to buy
Mindful Changes Hypnotherapy and women's wellbeing coach. Online courses, workshops and 1:1 sessions
Shop Small Love Indie Market Place
Shoreline Partners Showcasing Kent's artists, makers and creatives
Facebook: We are Gower virtual Christmas market
Facebook: World’s Biggest virtual Christmas market
Holly and Co Holly is a BRILLIANT entrepreneur and founder of Not on the High Street and now Holly and co is a champion of all things independent and a female founders. Her marketplace, her podcast, her message, her love of life are infectious and so wonderful. Follow her, buy from her platform. If you are a founder or a maker She is a voice for entrepreneurs and small businesses everywhere!